by Jeff Whitmore | Apr 22, 2021 | Blog, Uncategorized
Our previous blog detailed the ideal structure of sales data and insightful questions to ask during comprehensive pipeline reviews. Once all historical and current sales data has been gathered and analyzed, it is powerful to inform future commercial programs. When...
by Jeff Whitmore | Mar 30, 2021 | Blog, Uncategorized
Key activities such as market evaluation, product positioning and alignment of leadership goals are crucial first steps to commercial success. To continue the development of an optimal commercial strategy, consider past commercial successes and failures. Historical...
by Jeff Whitmore | Mar 28, 2021 | Uncategorized
We offer this affordable solution because we believe that the sensitivity (frequency) of a testing regiment is almost more important than the sensitivity of the test. For example, the PCR test is a snapshot in time. Going from exposure to asymptomatic infectivity can...
by Jeff Whitmore | Feb 23, 2021 | Blog, Uncategorized
In previous posts, we have discussed the importance of positioning and market research in crafting a viable commercial strategy. In this blog, we will review an essential component of establishing a commercial foothold and verifying market opportunity: completion of a...
by Jeff Whitmore | Feb 12, 2021 | News
DURHAM, NC, UNITED STATES, February 9, 2021 /EINPresswire.com/ — Cell Microsystems, a developer of advanced research tools for single cell workflows, has partnered with United BioChannels (UBC), a leading brand management consultancy, to enhance Cell...
